I think it was Claude Pepper...

...who first said, "At my age, I don't even buy green bananas." At age 84 -- when most people are buying 90 day Treasury bills, if anything -- Hugh Hefner is making a bid for the rest of Playboy Enterprises that he doesn't already own:

Analysts were left guessing about Mr. Hefner’s motives. Was he making a deft power play for an undervalued asset? Was he trying to wrest the company he founded more than a half-century ago from a new management regime that he thought was steering his legacy astray?

“It’s almost a surreal development,” said David Bank, a media analyst with RBC Capital Markets. “The simplest explanation is that the company is worth a lot more than it’s trading for, and that Hef can see that; we can’t.”

When does Mr. Hefner expect his investment to pay off, in a year? Two years? Ten years? Shouldn't every trade at his age be a scalp?